Key Findings of Global Online Travel Report 2012

The best way to keep a tab on the global travel industry is through gauging the online travel booking. As it is expected to grow especially in the current year, there is no dearth of market potential it finds especially in China, Brazil, and India as of now. It clearly suggests the upward trend indicating strong market scenario in the context of India Tours.

The trend of booking trips online is expected to grow further in 2012, especially in emerging markets such as China, India and Brazil. As the growth of Internet is profuse, it is nevertheless one of the biggest factors in making online booking stronger and better.
What’s more, the current finding clearly shows that in 2012, the “Online Travel Segment” is expected to represent nearly one third of the total global travel market value. The data is exceptionally valuable from Indian travel point of view.


As far as online travel sales in the US are concerned, the forecast shows that they are to increase by more than 10% in 2012 in comparison to the previous year, 2011. No doubt, Tours to India are getting consolidated. The UK is projected to remain the largest share as far as Europe’s online travel market is concerned. It is projected to do best in 2013, which will be followed by Germany and France.

Gross bookings on the Asia Pacific online leisure/ unmanaged business travel are also showing great potential that is expecting to increase by more than +30% in 2012 compared to 2010. It is a fact that tours of India are growing unprecedentedly.